What is the email signature Growth Hack you may ask?
The whole idea is to include relevant information and a call to action to your email signature. Most people send out at least 5 emails a day to customers, but Imagine you are at a company of 50 people. That’s over 250 emails a day that get sent out or 250 potential conversions.
Here’s an example of what I mean with my personal email signature:
In this example, the subscription is my main call to action because I want to build a list. If you work at or run a SaaS company, you may want your call to action to be related to viewing your company tour.
My only other note on this Growth Hack would be to make sure your signature is consistent. Make sure your email signature isn’t different from your coworker’s otherwise it just looks bad.
On a final note, if you need some help getting your email signature in order, feel free to comment below and I’ll help you out.
Now go hack some growth!